Tuesday, April 29, 2014

How to Raise Money Online with My Donation Page

Tips for Making the Most from Your Crowd-Fundraising Campaign

In order to maximize revenue from your crowd-funding campaign, be sure your non-profit does the following three things:
 
#1 – Create a Compelling Page
The best way to get new donors to support your cause through crowd-funding sites is by creating an emotional, compelling donation page.  Use pictures and videos where possible, tell an amazing story, and explain to people exactly how much you need and what the money will be used for.  Remember, you are sharing your story with your family and friends, and they need to see the sincerity in your request. 
 
#2 – Start With Your Own Network
It’s imperative to launch your online fundraising effort by reaching out to your own network of friends and family first.  Ask them to let their family and friends know about the donation page, and to ask their entire network to donate to the cause.  Start with your close circles and then watch as the circle of followers, supporters, and donors expands!
 
#3 – Publicize the Effort
You also want to publicize your donation page as much as possible.  Post it on the front page of your personal and/or organization's website or social media page.  Find a popular local business or figurehead to endorse your donation page! If it is a donation page that will benefit the community, get your local media involved by suggesting story angles.  Take every opportunity to spread the word and get people talking about your project.

To raise money for a good cause, you have to start with ... a GOOD CAUSE.  Be sincere and be compelling!  Once you get the ball rolling with donations from your family and friends, you will see the fruits of your labor expand into the outer circle of social media, where new donors and supporters will join your cause and contribute to your fundraising goal. 
 
 

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